20% off €30

Code:MERRY
OffersBuy One Get One 1/2 PriceSave up to 1/2 price25% off Online Only Offer3 for 2 Mix & MatchOutletGreat SavingsBuy 1 Get 1 Free2 for €23 Mix & MatchIntroductory Offer2 for €70 Mix & MatchBuy 2 for €6 Mix & MatchVitamins & SupplementsVitamins & Supplements Shop AllCBDCollagen & SilicaHair, Skin & NailsShop all Hair, Skin & NailsHair GrowthFunctional MushroomsVitaminsShop all VitaminsMultivitaminsVitamin AVitamin BVitamin CVitamin DVitamin EVitamin KVitamin DrinksMineralsShop all MineralsMagnesiumIronZincCalciumSeleniumChromiumSupplementsShop all SupplementsFibre SupplementsAcidophilus & Friendly BacteriaPeppermint OilGrapeseed ExtractLecithinCollagen & SilicaOmega & Fish OilsPlant Sourced SupplementsSuperfood SupplementsArnicaApple CiderRaspberry KetonesAloe VeraChondroitin & MSMCo Enzyme Q10Evening Primrose OilGarlicGlucosamineGlucomannanSeaweed, Kelps and AquaceuticalsDigestive EnzymesSaw palmettoCharcoalWomen's HealthShop all Women's HealthMenopauseMenstrual SupportUrinary Tract HealthPregnancy & ConceptionMen's HealthShop all Men's HealthProstate HealthChildren's HealthConditionShop all ConditionCholesterolAllergy & Hay Fever CareAnxiety SupportBone & Muscle HealthMuscle Support & Joint PainBrain & Memory SupportWomen's HealthMen's HealthChildren's HealthCold & Immune SupportFatigueDigestive HealthHair, Skin & NailsHeart & CirculationLiver CareMood SupportSexual HealthSleep & RelaxationStress ReliefVisionHerbal & Licensed RemediesShop all Herbal & Licensed RemediesRescue RemedyAshwagandhaMilk ThistleGinseng & GuaranaHomeopathic & Flower RemediesShop all Homeopathic & Flower RemediesRescue RemedyFlower RemediesVegan Vitamins & SupplementsHolland & BarrettVitabioticsSolgarNew NordicBioglanBetterYouNatures AidNovominsGrass & Co.Nature's Way3 for 2 Mix & MatchBuy One Get One 1/2 PriceSave up to 1/2 price25% off Online Only OfferOutletIntroductory OfferShort DatedDairy FreeGluten FreeSesame Seed FreeCelery FreeCereal FreeCrustaceans FreeEgg FreeFish FreeKiwi FreeLupin FreeNew inFood & DrinkChristmas Food & GiftsFood & Drink Shop AllVegan FoodDried Fruit, Nuts & SeedsShop all Dried Fruit, Nuts & SeedsDried FruitNutsSeedsMixesChocolate CoatedTeas, Coffee & Hot BeveragesShop all Teas, Coffee & Hot BeveragesCoffee & Coffee SubstituteMushroom DrinksTeasMatcha & Green TeaSleep & Relaxation TeaSlimming TeaWomen's Health TeasHoney, Jams & SpreadsShop all Honey, Jams & SpreadsManuka HoneyHoneyNut ButtersJams & ChutneysSpreadsPateSuperfoodsShop all SuperfoodsSuperfood PowdersMoringa PowderSpirulinaGoji BerriesBaobabChia SeedsDrinks & JuicesShop all Drinks & JuicesMultipack DrinksProtein ShakesJuices & Health ShotsNatural Energy DrinksKombuchaSoft DrinksWaterAlcohol Free DrinksKefirSnacksShop all SnacksProtein BarsLow Calorie SnacksChocolate, Cakes & BiscuitsSavoury SnacksSweet SnacksSnack BarsCrisps & ChipsFlapjacksPopcornFood CupboardShop all Food CupboardCondiments & SaucesApple Cider VinegarSuperfoodsBreakfast CerealsHoney, Jams & SpreadsTinned FoodsRice, Pasta, Pulses & GrainsBreakfast CerealsShop all Breakfast CerealsCereals, Bran & FlakesGranolaMuesliOats & PorridgeBreakfast BarsCookingShop all CookingCooking IngredientsApple Cider VinegarCondiments & SaucesSoya & Meat AlternativeSoup & Ready MealsRice, Pasta, Pulses & GrainsHerbs, Spices & SeasoningGravy & StockHome BakingShop all Home BakingBaking MixesBreadFlourSweeteners & Sugar AlternativesEgg SubstitutesDairy AlternativesShop all Dairy AlternativesOat, Rice & Hemp DrinksSoya DrinksNut DrinksCoconut DrinksNutritionally Complete FoodHolland & BarrettNaturyaGrenadePukkaNakdHeath & HeatherTwiningsPerfectTedTrekMeridianBuy One Get One 1/2 Price3 for 2 Mix & MatchSave up to 1/2 price25% off Online Only OfferBuy 1 Get 1 FreeGreat SavingsOutletBuy 2 for €6 Mix & MatchGluten FreeDairy FreeWheat FreeEgg FreeSugar FreeMilk FreeSoya FreeSesame Seed FreeCelery FreeFish FreeNew inSports NutritionSports Nutrition Shop AllProteinShop all ProteinClear ProteinProtein VeganMeal ReplacementsWhey ProteinMass GainersDiet ProteinCaseinSports SupplementsShop all Sports SupplementsSports CollagenBars, Drinks & SnacksShop all Bars, Drinks & SnacksEnergy BarsProtein BarsProtein ShakesProtein SnacksNutritionally Complete FoodMeal Replacement ShakesPre Workout & EnergyShop all Pre Workout & EnergyPre WorkoutAmino Energy DrinksAmino Energy PowdersIntra WorkoutKetoPost WorkoutAmino AcidsShop all Amino AcidsBCAAArginineCreatineShop all CreatineCreatine PowderRehydrationShop all RehydrationElectrolytesEnergy GelsVegan Sports NutritionShop all Vegan Sports NutritionVegan ProteinVegan Protein BarsVegan Pre Workout & EnergyVegan Amino AcidsVegan CreatineSports AccessoriesShop all Sports AccessoriesBottles & ShakersFitness GoalShop all Fitness GoalRecoveryMuscle & StrengthLean MuscleEnergy & EnduranceDiet & Weight LossKetoPrecision EngineeredOptimum NutritionMyproteinUSNGrenadeApplied NutritionPhDTriActiveSiSPulsinSave up to 1/2 priceBuy One Get One 1/2 PriceGreat SavingsIntroductory Offer2 for €70 Mix & Match2 for €30 Mix & Match25% off Online Only OfferOutletDairy FreeGluten FreeSugar FreeSoya FreePalm Oil FreeCelery FreeCereal FreeCrustaceans FreeEgg FreeFish FreeNew inBeautyNatural Beauty Shop AllAromatherapy & HomeShop all Aromatherapy & HomePure Essential OilsBlended Essential OilsBase & Carrier OilsHolisticSkincareShop all SkincarePremium SkincareFace CareBody CareSun CareTanning & BronzingEye CareLip CareFoot CareHand & Nail CareCBD BeautyHair Skin & NailsShop all Hair Skin & NailsNail ConditionsSkin ConditionsCollagenWashing & BathingShop all Washing & BathingShampoo & ConditionerBathing AccessoriesShower Gel & Body WashDeodorantDentalHand WashSoapBath Soak & OilBody ScrubBath Bombs & SaltsFeminine CareIncontinence SupportHair CareShop all Hair CareShampoo & ConditionerHair ColouringHair MasksHair Oil & SerumHair Spray, Gel & MousseHair AccessoriesMother & BabyShop all Mother & BabyBaby Skincare & ToiletriesMakeupElectrical WellnessSexual WellnessDr OrganicFaith in NatureWeledaNaturtintTisserandMiaromaQ+ATrilogyChilds FarmSea MagikBuy One Get One 1/2 PriceSave up to 1/2 price25% off Online Only OfferOutlet2 for €23 Mix & Match3 for 2 Mix & MatchGreat SavingsAlcohol FreeParfum FreePalm Oil FreeCelery FreeCereal FreeCrustaceans FreeDairy FreeEgg FreeFish FreeGluten FreeNew inWeight ManagementWeight Management Shop AllSlimming TabletsFat Burners, Binders & Appetite SuppressantsShop all Fat Burners, Binders & Appetite SuppressantsFat BurnersFat BindersAppetite SuppressantsShakes & Weight Management ShotsShop all Shakes & Weight Management ShotsMeal Replacement ShakesDiet Food & DrinkShop all Diet Food & DrinkDiet FoodLow Calorie SnacksSlimming TeaExercise SupportGrenadeOptimum NutritionHolland & BarrettPulsinPhDEat WaterUSNNatures AidApplied NutritionBraggBuy One Get One 1/2 PriceSave up to 1/2 price3 for 2 Mix & MatchGreat Savings2 for €70 Mix & Match2 for €30 Mix & Match25% off Online Only OfferOutletSugar FreeGluten FreeDairy FreeWheat FreeNew inChristmasHealth & WellnessShop all Health & WellnessJoints Bones & MusclesEnergyGut HealthShop all Gut HealthGut Health FoodHair Skin & NailsShop all Hair Skin & NailsNail ConditionsSkin ConditionsCollagenStress AnxietyShop all Stress AnxietyEnergy SupportSleep & RelaxationShop all Sleep & RelaxationRelaxationFood & DietShop all Food & DietKeto FoodMenopauseHolland & BarrettNaturtintDr OrganicVitabioticsApplied NutritionOptimum NutritionWildWeledaSolgarNew NordicBuy One Get One 1/2 PriceSave up to 1/2 price3 for 2 Mix & Match25% off Online Only Offer2 for €23 Mix & MatchOutletGreat Savings3 for €18 Mix & MatchGluten FreeDairy FreeSugar FreeAlcohol FreeWheat FreeSesame Seed FreeSoya FreeCelery FreeCereal FreeCrustaceans FreeNew inNew InBest SellersTrendingShop for your WellnessGut HealthImmunityEnergyWomen's HealthMenopauseSkincareJoints, Bones & MusclesHair, Skin & NailsSleep & RelaxationFood & DietChildren's HealthStress ReliefHealthy HeartLow Mood & DepressionEye HealthSexual HealthLearn about WellnessJoints, Bones & MusclesWomen's HealthPeriod & Cycle HealthMenopauseImmunityGut HealthFood & DietSports & FitnessSleep & RelaxationHair Skin & NailsArticlesAll articlesHealthFood & nutritionGut healthImmunityJoints, bones & musclesWomen's healthWellnessHair & skinMental wellbeingSeasonalSleep & relaxationSports nutritionRecipesAll recipesGluten freeLow sugarVeganDairy freePodcast

Buy 1 get 1 half price on 1000+ favourites

Buy 1 get 1 half price on wellness

Shop offer

Buy 1 Get 1 Half Price - Shop now
Buy 1 Get 1 Half Price - Shop now
Shop all It's Pure 

Organic Herbal Hair Colour Auburn 110g

100% organic hair dye

Gives glossy natural colour

Conditions, strengthens hair

  • Vegetarian icon

    Vegetarian

  • Vegan icon

    Vegan

€16.50

€15.00/100 g

SKU: 050661

64 Rewards for Life points with this purchase

It's Pure Organic Herbal Hair Colour Auburn 110g

€16.50

  • 100% organic hair dye that nourishes your hair.
  • Gives beautiful glossy natural colour, and increased volume.
  • UK-made from the purest, fairly-traded henna and herbs.
  • 100% pure organic ingredients.
  • UK's only Soil Association certified hair dye.
  • Organic henna based plant powder to be mixed with water.
  • Non-lightening (no bleach).
  • Auburn is suitable for darkening blonde to light brown hair or for colouring grey hair.
  • Conditions and strengthens your hair giving a beautiful healthy shine.


This plant-based dye is non-invasive, gently coating your hair shaft with a semi-transparent, semi-permanent layer of colour. The final colour will partly depend on the colour of your hair underneath, making it lighter where your initial hair colour is light and darker where your initial hair colour is dark. On white/grey hair this Auburn shade is likely to be a warm coppery auburn colour. On medium to dark blonde hair it is likely to be a warm rich auburn shade. On light to medium brown hair it may be a warm chestnut auburn colour. If your hair is a salt-and-pepper mix of brown and white, then the overall effect will average out. The colour lasts on average about 3 to 4 weeks on the roots, but it can become permanent on porous areas of your hair such as the older, longer lengths of hair which become more weathered and porous over time.


To check the colour, we always strongly recommend you strand test a small section of your hair – from root to tip - before applying to your entire head. To achieve the best results, please read the below Additional Information and the in-box instruction leaflet carefully. Remove product build-up from your hair prior to colouring with a clarifying shampoo or treatment. The colour will deepen over a few hours and days as it oxidises on your hair. On very light-coloured or light grey hair it sometimes appears to have a green tinge at first, but don’t panic - this will fade gradually over a few hours or days, as the dye oxidises and the colour deepens. If your hair has been chemically lightened, it will affect the colour result. - Please always strand test the herbal colour from root to tip, to check the colour outcome before applying to all your hair. It is not recommended to use chemical lighteners on your hair after using this dye, unless it has faded or grown out. This is because bleach will not remove the indigo element of the dye, so you may possibly be left with a bluish colour. If you do want to try bleaching, please strand test first.

Full ingredients

Lawsonia Inermis (Henna) powder, Indigofera Tinctoria (Indigo) powder, Emblica Officinalis (Amla) powder, Acacia Concinna (Shikakai) powder

Always read the label before use

Advisory Information:

For external use only. Read the instruction leaflet carefully and use only as directed. Keep out of the reach of children. Patch test before use for 24-48 hours with a small amount of paste on your inside elbow covered with a plaster. Wait 48 hours. In the unlikely event of a rash or irritation, discontinue use. Avoid getting the hair colour paste in your eyes – if this does occur flush thoroughly with water. Do not breathe in the powder when mixing. Read and carefully follow all the instructions enclosed in the pack. To summarise, the Herbal Hair Colour powder is mixed with warm water before application. The paste is left on your hair for 1 to 3 hours depending on the depth of colour required. We strongly recommend doing a strand test first before putting the colour all over your hair, because the colour result can be different on different people’s hair. You should wait 24 hours after the strand test to see how the colour develops, because it oxidises and darkens over time.

Suitable for:

Vegan, Vegetarian

Remember to:

We go to great efforts to ensure that the information on this page is accurate at the time that the page was last edited. As we are constantly reviewing and developing our products to meet our consumer needs, consumers, particularly those that suffer from allergies and intolerances, should always check product labelling, warnings, and directions provided with the product that is delivered, prior to use or consumption.

Directions:

Read and carefully follow all the instructions enclosed in the pack. To summarise, the Herbal Hair Colour powder is mixed with warm water before application. The paste is left on your hair for 1 to 3 hours depending on the depth of colour required. We strongly recommend doing a strand test first before putting the colour all over your hair, because the colour result can be different on different people’s hair. You should wait 24 hours after the strand test to see how the colour develops, because it oxidises and darkens over time. Keep the packet tightly sealed when not in use. Store in a cool, dry place.

4.7

38 reviews

Customer reviews below are moderated for offensive content only. They are not medical advice, should not be relied upon, and are not endorsed by Holland & Barrett. For health issues or product suitability, consult a health professional. Products are not medicinal unless stated otherwise.

Pros mentioned

Great product

Pure hair colour

Dawn Spilsbury - 11 days ago

This review was originally posted on another website

Verified Purchaser

Was this review useful?

I am sticking with this natural dye!

I love the colour and conditioning effect.

Jamie - 26 days ago

This review was originally posted on another website

Verified Purchaser

Was this review useful?

Auburn

Excellent Henna Hair Colour Auburn!!

Cheryl - a month ago

This review was originally posted on another website

Verified Purchaser

Was this review useful?

Compare similar products

Product name

Price

Rating

Colour

Suitable for

This product

It's Pure Organic Herbal Hair Colour Auburn 110g
Price

€16.50

€15.00/100 g

Rating

4.7

Colour

Auburn

Suitable for

Vegan, Vegetarian

Ingredients

Compare products

Select up to 3 similar products to compare

Our promise

We go to great efforts to ensure that the information on this page is accurate at the time that the page was last edited. As we are constantly reviewing and developing our products to meet our consumer needs, consumers, particularly those that suffer from allergies and intolerances, should always check product labelling, warnings, and directions provided with the product that is delivered, prior to use or consumption.

Sign up for exclusive offers
Plus, get expert advice to support your health & wellness straight to your inbox when you sign up to Holland & Barrett emails.